A recent study on The Culture Economy asked 500 SME senior decision-makers if they believed workplace culture impacts positively on company performance. Of the 500 participants, 72 percent believed company culture does have a positive impact on business performance....
In 2020, anyone can become a graphic designer. There are so many online short courses available that almost anyone with a bit of spare time and a couple of extra bucks can now call themselves a qualified graphic designer and start charging. In itself, this seems...
Designing marketing and print material can be a daunting process. There is such a science to marketing that it seems every small decision is the subject of a thousand blogs and papers. At the end of the day, if you like your design and you know your customers, then...
If you are a business owner, the chances are that you’ve had to deal with trademarking at some point. Most people are vaguely aware of Intellectual Property Rights, Copyright Law and Trademarking (is Taylor Swift filing ANOTHER copyright lawsuit?). But the fact that...
Stickers. They form part of our childhood memories and even when we’re all grown up, they never quite lose their novelty. There’s something magical about being able to stick a picture anywhere you want within seconds. Now imagine this power utilised for your branding...
Have you ever wandered into your local store after work, looking for your favourite snack? You walk through the aisles, zooming into the exact spot you know it usually sits. You want to get home. It’s been a long day, and you’re exhausted. But where is your snack? You...
